InvestorQ : What is the role that Unacademy will play in the IPL 2020?
Aditi Sharma made post

What is the role that Unacademy will play in the IPL 2020?

Answer
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Mahima Roy answered.
4 weeks ago


Unacademy, a Bengaluru based education technology company, has been brought in as the official partner for the IPL for the next 3 seasons stretching from 2020 till 2022. The IPL 2020 is scheduled to be held in UAE due to the prevailing COVID situation in India.

Unacademy sees a lot of publicity value in becoming the official partner of IPL. Clearly, Unacademy is a high-intensity brand that has disrupted the education market and the IPL association will enable them to reach out effectively to the youth of the nation.

It may be recollected that earlier, Dream 11 had been announced as the title sponsor for the year’s IPL after China’s Vivo opted out of the race to sponsor the IPL due to the deteriorating border situation.