While there is no confirmation still, it is reported that Amazon may be close to purchasing 9.99% stake in Reliance Retail. Of course, this fits into the game plans of Amazon and Reliance Retail. Amazon has been looking to gain preferential access to Jio Mart but that is yet to be ironed out. This stake will allow Amazon to move a step further.

However, Reliance already has equity investments from Facebook and Google. It needs to be remembered that both Google and Facebook already have big plans to leverage the retail opportunity, especially the Kirana opportunity, in a big way. It needs to be seen how Amazon and Reliance Retail are able to work together.