With video conferencing becoming the in-thing, Bharti Airtel and Verizon are tying up for a video conferencing tool. In the last few months, meetings and travel has been replaced by video chats. The new plan, Airtel Blue Jeans, will be free for business customers for 3 months and the data will be stored in India as per India’s cyber rules.

In the last few months, tools like Zoom, Cisco WebEx and Google Meet have become extremely popular. However, government has expressed concerns over the security of Zoom. Bharti Blue Jeans is a huge opportunity in a market with very low penetration and can be seamlessly offered to Bharti’s vast captive customer base.